Public Workshop
Join our February cohort today!
Transform your business by focusing on customer needs using the Jobs to Be Done (JTBD) framework—a strategic method for identifying growth opportunities and aligning your team's priorities.
Our streamlined remote workshop guides you through converting customer insights into concrete actions in three workshops.
Just for your team
contact us for customized services
Jobs to Be Done is the most effective framework for actively integrating customer perspectives and feedback into your decision-making process. By establishing clear and precise unmet customer needs that can be referenced across the organization, you can readily integrate the customer perspective into your strategy.
This customized training is geared toward your field. We'll work directly with team members to help them understand practical techniques they can immediately apply to their projects. The training can be delivered remotely or on-site.
Free Community Event
This free monthly community gathering is an opportunity to ask questions and get feedback from the community.
Free Webinar
Tuesday, January 27, 2026
12:00 PM - 1:00 PM ET
Free Learning Session
Practical Applications of Jobs to Be Done
Join JTBD Toolkit Co-founder Elaine Matthias for a casual 1-hour Lunch and Learn session where your team can discover the Jobs to Be Done framework and explore how this strategic approach can bring value to your organization in a relaxed, engaging atmosphere.
JTBD Toolkit Newsletter
We add new content to the JTBD Toolkit on a regular
basis, as well as hold monthly workshops and webinars.
Sign up for our newsletter to stay in the loop.